How to Track SEO Rankings
In the world of online business, Search Engine Optimization (SEO) is one of the most vital tools for success. The process of SEO mainly involves optimizing website content such as text, images, and videos so that search engines can easily find it and rank it higher in search results. The higher your website ranks, the more potential customers you’ll attract. Tracking your SEO ranking is crucial for your online success as it enables you to monitor your website’s progress and make necessary modifications. In this article, we’ll explore various ways you can use to track your SEO ranking.
Set Up Google Analytics
Google Analytics is a free web analytics service offered by Google that lets you track website traffic, user behavior, and other relevant data. To set up Google Analytics, follow these steps:
- Create a Google Analytics account and add your website
- Generate a tracking ID and add it to your website
- Configure your view settings to track organic traffic
Use Google Search Console
Google Search Console is another free tool offered by Google that helps you monitor how your website performs in search engine results. It provides you with data on keywords, clicks, impressions, and other important metrics. To use Google Search Console, follow these steps:
- Create a Google Search Console account and add your website
- Verify your website ownership
- Use the performance report to track your website’s search rankings
Use SEO Ranking Tools
Various SEO ranking tools are available online that can help you track your website’s SEO ranking. Some popular options include SEMrush, Ahrefs, Moz, and SERPWatcher. To use these tools, you need to sign up for an account and add your website. Afterward, you can track your website’s ranking, backlinks, keyword performance, and other metrics.
Keywords are a crucial element of SEO. Tracking your website’s keyword performance can help you identify which keywords are driving traffic to your website. There are several keyword tracking tools available such as AWR Cloud, Rank Tracker, and Serpstat. Alternatively, you can use Google Analytics and Google Search Console to track your website’s keyword performance.
Tracking your website’s SEO ranking is an integral part of your online success. By using tools such as Google Analytics, Google Search Console, SEO ranking tools, and keyword tracking tools, you can monitor your website’s progress and improve your SEO strategy accordingly.